Who We Are

The B&Y Account Team

B&Y has a strong senior-level staff and a broad array of resources to meet communications challenges now and into the future. We assemble customized teams to match each client’s needs for brainstorming, strategic planning and implementation.

Founded in 1989 by Nancy Blethen as The Blethen Group, the firm was renamed Blethen & Youdovin in 1992 when Susan Youdovin joined. In 1997, in recognition of continuing growth and success, the firm became B&Y Communications.

Susan W. Youdovin, President

Susan Youdovin has helped a range of clients, from Fortune 500 companies to startups, develop and implement communications strategies. An experienced counselor, Susan has developed and managed public affairs, corporate communications, media relations and internal communications programs for global pharmaceutical and medical technology companies. Susan has authored a number of policy reports on health and aging issues and holds a leadership position in the Healthcare Businesswomen’s Association (HBA).

Kathryn E. Kempf, Vice President

As a public relations strategist and writer, Kathryn Kempf has helped clients develop strategic marketing communications programs. Her experience encompasses the for-profit and not-for-profit arenas, including healthcare, eldercare, education, television and theatre. Kathryn supervises B&Y’s largest accounts and also serves as the firm’s creative director, managing all client and agency projects that involve marketing, publications or events.

Marybeth Nibley, Media Relations Director

During her professional career as a journalist, Marybeth Nibley covered a broad range of topics as a writer and correspondent for organizations such as The Associated Press, Reuters New Service and CNN/Money. She has also contributed articles to magazines, newspapers and trade publications. As a active member of her community, Marybeth volunteers her writing, marketing and publicity skills to many nonprofit organizations. Marybeth plans and implements communications strategies and media outreach for B&Y clients.